Andrew MILLER

Winning every time!  How to reinforce the benefits of gamification

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gamification

Gamification – the use of elements from games – has captured the interest of numerous managers who are looking to energize or re-energize their teams’ routines. Drawing inspiration from video games to stimulate enthusiasm among consumers and employees alike, this strategy can transform repetitive tasks into entertaining experiences. Salesforce (the American software company) for example, … Winning every time!  How to reinforce the benefits of gamification

Green IT: the importance of educating consumers on their environmental footprint

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The use of internet-based communication networks and data centers – including online meeting platforms such as Zoom and Microsoft Teams, and numerous streaming services for music and video (Netflix, Spotify, etc.) – has rocketed in recent years. The environmental footprint of using these technologies, however, is often overlooked by users despite their considerable and increasing … Green IT: the importance of educating consumers on their environmental footprint

Patents & the geoeconomics of innovation: the USA remains the world’s brain

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The global economic landscape has changed fundamentally since the fall of the Berlin Wall. Following this historic event, an American political philosopher, Francis Fukuyama, predicted the end of history. Economic globalization would continue without encountering major obstacles. Thirty years and a global pandemic later, the tone has changed. The pattern of unstoppable globalization has been … Patents & the geoeconomics of innovation: the USA remains the world’s brain

Workshop: recent trends and new developments in sustainable, green and international finance

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On the 13th & 14th May IÉSEG will host a workshop (on its Paris campus) bringing together around 30 international researchers who will discuss and present their work on trends in the fields of sustainable, green and international finance. Co-organized with Audencia, Edhec and the University of Vaasa (Finland), the researchers (including faculty from IÉSEG) … Workshop: recent trends and new developments in sustainable, green and international finance

How small cap firms get good news out to investors

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Companies with a smaller market capitalization have a tougher time getting investors’ attention, since they lack the communications muscle of bigger firms and don’t get much coverage from analysts or the business press. So instead, as a new study reveals, they pick their shots to make the most of their limited resources, opportunistically utilizing conference … How small cap firms get good news out to investors

The importance of (new) case studies for STEM entrepreneurship

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Entrepreneurship education and skills in science, technology, engineering, and mathematics (STEM) have been identified as two important gateways for economic growth in the 21st century. Furthermore, experts have highlighted the effectiveness of using case studies to teach entrepreneurship to young STEM students, as they enable them to identify with relevant role models and challenges. A … The importance of (new) case studies for STEM entrepreneurship

“Engaging to transform”: managers and human resource directors, co-producers of a new people management role. Interview with Bernard Coulaty

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In the context of constant change in the workplace, where technological, societal, and intergenerational challenges are omnipresent, Bernard COULATY explores in his new book* several paradoxes and keys to rethinking a people management role that is better shared between managers and HR managers/directors. In this interview, he talks about his new book, the influence of … “Engaging to transform”: managers and human resource directors, co-producers of a new people management role. Interview with Bernard Coulaty

Regulate or tax: how to guarantee banking stability?

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changer de banque

This is THE headache facing financial regulators. How do you prevent banks from taking on too much risk, without discouraging them from lending? A year ago, the international financial system was in turmoil. In March 2023, four US regional banks, including Silicon Valley Bank, went bankrupt. One of the causes put forward was a relaxation … Regulate or tax: how to guarantee banking stability?

Managing differences

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A collective organisation par excellence, the company is made up of men and women who have to learn to work together. And when it comes to innovating, tackling an issue in a different way or breaking with established reflexes, being able to rely on a diverse range of profiles is an undeniable advantage. But how … Managing differences

Why do some managers prefer action over the status quo?

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Managers constantly face choices between doing something and doing nothing, committing themselves to action, change or simply retaining the status quo. While some take decisions without too much rumination, others spend more time and effort deliberating. A new study by Melvyn HAMSTRA from IÉSEG has analyzed how instinctive behavioral traits impact the way managers make … Why do some managers prefer action over the status quo?