IÉSEG Insights » Experts » Kristof Coussement

COUSSEMENT Kristof
Domain: Marketing
Full Professor of Business Analytics & Academic Director
Kristof Coussement’s work primarily aims to advance the business analytics field by developing innovative, value-creating decision and support frameworks using data science. He is recognized internationally for his work on incorporating textual data sources into conventional – mainly predictive modeling – settings using text analytics and deep learning methodologies and his contributions to the field of interpretable data science. He has also successfully set up a number of long-term innovative data science projects with companies including Crédit Agricole, Oney, Leroy Merlin, InSites Consulting, La Redoute, mealhero, Enfocus, amongst others.
Kristof is also a member of Lille Economie Management (LEM), a joint research unit (no. 9221) of the French National Centre for Scientific Research (CNRS).
Research interests and expertise
aibusiness analyticsdata sciencedeep learninginterpretable AImachine learningtext analyticsLast contributions

Big Data & AI
Study analyzes how tech companies advance sustainability through AI
06/26/2024
4 min

Big Data & AI
Impact stories: Using data science research & applications to create value for business and customers
03/03/2022
4 min

Big Data & AI
Implementing interpretable Artificial Intelligence (AI) in an organization: an interview with professors Coussement and De Caigny
06/07/2021
6 min