R&D spending is exploding: in Europe, it will reach 352 billion euros in 2022, an increase of 48.5% in ten years. But this increase is not always yielding the expected results, explains Maud VAN DEN BROEKE, professor of operations and supply chain management at IÉSEG. How can R&D productivity be made profitable? In many sectors, … Is R&D taking too long?
As a higher education and research institution, IÉSEG‘s mission is to educate young people, advance knowledge, and contribute to businesses and society. Since its founding in 1964, research has been central to the School’s core values, forming a cornerstone of its growth and academic dedication. Therefore, we wholeheartedly support the scientific community in the United … Stand Up for Science 2025
Despite many efforts to combat this problem, women continue to face disadvantages in the workplace. To explain this phenomenon, an often-overlooked factor needs to be taken into account: what are the criteria used to evaluate performance at work? Do they correspond to a more masculine than feminine vision of success? Women continue to face disadvantages … How companies can help ‘repair’ the career ladder for women
Streaming platforms are developing their ranges of audiobooks, which are particularly popular with the Generation Z, the audience born between the late 1990s and early 2010s. Paradoxically, while young people are reading less, books are increasingly being listened to. Spotify has announced the roll-out in France and the Benelux countries of a new audio book … Audiobooks: why are they popular with Generation Z?
In the United States in particular, policies promoting diversity, equity and inclusion (DEI) are being challenged. Why is this? And how are minority groups and their allies who benefited from these initiatives reacting? DEI initiatives have long been presented as levers of social transformation and organizational performance. However, a backlash has been observed in several … How can we fight for diversity in business in the era of Trumpism?
Professor Bert PAESBRUGGE from IÉSEG has recently written a new book “The Buyer’s Balance – What your customers want to share with you” (Owl Press, Borgerhoff & Lamberigts), which is targeted at people working in B2B sales. In this interview, he speaks about the reasons for writing this new publication and how sales managers can … « The Buyer’s Balance – What your customers want to share with you »: Interview with Bert PAESBRUGGHE
On Wednesday 5th March, Professors Gouri Mohan and Maja Korica from IÉSEG, are organizing an online event for International Women’s Day 2025: “Women’s careers in the age of social backlash”. The invited speakers will reflect on women’s careers in the context of latest global workplace trends, including companies turning their backs to DEI and demanding … Online event: Women’s careers in the age of social backlash (5th March)
Style of management, dismantling stereotypes and managing disagreements : via a series of three questions, Bernard COULATY (Professor of Practice at IÉSEG and former HR Director) examines some of the pitfalls and challenges that managers and organizations may face in a multigenerational context, as well as the possible solutions. Watch the Video (which is in … Management: 3 pitfalls to avoid in a multigenerational workplace
Reverse mentoring refers to the pratice where companies pair younger employees with more senior employees so they can mentor and exchange knowledge and experiences on a wide range of topics (e.g technology, careers etc). This technique has become more popular in recent years, as companies look for ways to bridge generational divides, enhance communication and … Reverse mentoring programs: what are they, and how to implement them?
Consumers review hotels, restaurants, attractions etc., and other destinations via online platforms every day. TripAdvisor has already registered more than 1 billion reviews. Many top retailers and websites, ranging from Amazon to Google, have developed their own review platforms. These evaluations shape consumer opinions and intended behaviours.