IÉSEG Insights » Experts » IÉSEG Insights
Insights IÉSEG
Domain: Editorial
Editorial/communication
IÉSEG Insights is the school’s online media which brings insights, updates, and food for thought that aims to inform and inspire managers and changemakers from the IÉSEG community and further afield. Drawing on the research and expertise of our faculty, it is in line with our mission to create and share knowledge that nurtures innovative leaders and promotes creative solutions for and with responsible organizations.
Research interests and expertise
Last contributions
Marketing & Sales
Six steps for improving diversity and inclusion in marketing
brands
csr
diversity
inclusion
marketing
09/07/2021
5 min
Marketing & Sales
Change – “Marketing: let the games begin” by Thomas Leclercq
brands
consumers
gamification
marketing
09/07/2021
1 min
Economics & Finance
3 questions to Anne JENY – professor and author of a new book that analyzes the job of the financial analyst
corporate finance
finance
financial analyst
08/26/2021
2 min
Marketing & Sales
Winning back lost customers: the example of a European football club
analytics
customer relations
data
marketing
social media
07/19/2021
2 min