BALIGA Ashwin J.

Ashwin J. Baliga is an Assistant Professor of Marketing & Sales at IÉSEG School of Management (Paris La Défense Campus) and has a Ph.D. in B2B Marketing from IIT Madras. He received the “IIT Madras Institute Research Award” for exemplary research work and the “Sri N Kannan Prize” for the Best Ph.D. Thesis in Marketing at the 59th Convocation IIT Madras. Ashwin has published in Journal of Business Research, Journal of Business & Industrial Marketing, Journal of Personal Selling & Sales Management, International Journal of Mineral Processing and Harvard Business Publishing.

He is also a member of Lille Economie Management (LEM), a joint research unit (no. 9221) of the French National Centre for Scientific Research (CNRS).