BOEUF Benjamin

Benjamin Boeuf holds a Ph.D. in Marketing from HEC Montreal and a Master in Management from ESCP Europe. His research interests lie in consumer psychology and consumer behavior, with a particular focus on sustainable marketing and tourism/hospitality marketing. His work has been published in journals such as the International Journal of Research in Marketing, Journal of Business Ethics, Social Science & Medicine, Marketing Letters, and Current Issues in Tourism. He is also a member of Lille Economie Management (LEM), a joint research unit (no. 9221) of the French National Centre for Scientific Research (CNRS).