{"id":14210,"date":"2026-08-20T09:12:00","date_gmt":"2026-08-20T07:12:00","guid":{"rendered":"https:\/\/insights.ieseg.fr\/?p=14210"},"modified":"2026-08-20T10:11:45","modified_gmt":"2026-08-20T08:11:45","slug":"popular-content-ieseg-insights-2025-2026","status":"publish","type":"post","link":"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/popular-content-ieseg-insights-2025-2026\/","title":{"rendered":"The most popular content on I\u00c9SEG Insights in 2025\u20132026"},"content":{"rendered":"\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">What defines a liveable city in 2026? (February 2026)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Many media outlets publish rankings of the best places to live or the most liveable cities&#8230; But what do citizens from these urban areas really expect in terms of quality of life? And what are the lessons or takeaways for public authorities and businesses?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/quality-of-life-cities\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/quality-of-life-cities\/\">Read More<\/a>. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Mental health in B2B sales: what impact and solutions? (April 2026)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Different industry reports have estimated that as many as 40 \u2013 70% of salespeople may struggle with their mental health, a problem which has become increasingly important for businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/marketing-sales\/mental-health-b2b-sales-impact-solutions\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/marketing-sales\/mental-health-b2b-sales-impact-solutions\/\">Read More<\/a>. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Orchestrating the customer journey: why and how to implement it? (March 2026)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Customers no longer follow a linear path. They navigate between stores, websites, apps, and social media, interact with dozens of touchpoints, and actively build their own experience instead of following the path laid out for them. Why is this a problem?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/marketing-sales\/orchestrating-the-customer-journey\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/marketing-sales\/orchestrating-the-customer-journey\/\">Read More<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Has the expansion of higher education created regional inequalities? Lessons from Italy \u2026(May 2026)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The number of adults completing higher education in Europe has risen rapidly over the last century. By 2023, the number of tertiary education students in the EU had reached 18.8 million. Simone MORICONI has been studying the economic consequences of higher education expansion, notably in terms of local and regional economic development in Italy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/economics-finance\/expansion-higher-education-regional-inequalities-lessons-italy\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/economics-finance\/expansion-higher-education-regional-inequalities-lessons-italy\/\">Read More<\/a>. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Why do consumers buy fake luxury goods even when they think it\u2019s wrong? (November 2025)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In this video &nbsp;<a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/expert\/zi-wang\/\">Zi&nbsp;WANG<\/a>&nbsp;focuses on an intriguing paradox that was the topic of her recent coauthored research: why do consumers who condemn counterfeiting still buy fake luxury goods?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/marketing-sales\/why-consumers-buy-fake-luxury-goods-even-when-they-think-its-wrong\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/marketing-sales\/why-consumers-buy-fake-luxury-goods-even-when-they-think-its-wrong\/\">Read More<\/a>. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Adapting employee appraisals to avoid age discrimination &amp; lift the \u201cSilver Ceiling\u201d (November 2025)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Older employees often face barriers that unfairly hinder their career advancement, referred to as the \u201csilver ceiling\u201d. A study sheds new light on why this ceiling exists and outlines how companies can adapt employee appraisals to avoid discriminating against older workers and ensure they can better identify talent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/adapting-employee-appraisals-avoid-age-discrimination-silver-ceiling\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/adapting-employee-appraisals-avoid-age-discrimination-silver-ceiling\/\">Read More<\/a>.&nbsp; <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">AI and corporate finance: current situation, trends, and challenges (July 2025)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Artificial intelligence is already impacting on the work of corporate financial professionals (CFOs, accountants, management controllers, etc.), but often with significant differences between professions and smaller and larger companies. However, this is not the first time that the world of corporate finance has faced a technological revolution.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/economics-finance\/ai-corporate-finance\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/economics-finance\/ai-corporate-finance\/\">Read More<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How can managers turn diversity into a competitive advantage? (December 2025)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Research has shown that cultural diversity, whether national, gender, age, disability, sexual orientation, or neurodivergence, to name but a few \u2013 can enhance organizational performance. However, it can also create friction or misunderstanding in the workplace. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/csr-sustainability-diversity\/managers-diversity-competitive-advantage\/\" data-type=\"link\" data-id=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/csr-sustainability-diversity\/managers-diversity-competitive-advantage\/\">Watch the Video<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<div class=\"information\">\r\n\t\t<div class=\"element\">\r\n\t\t<p class=\"title\"><\/p>\r\n\t\t<p>Thank you for your interest in these Insights from our faculty. Please don\u2019t hesitate to sign up to the\u00a0<a href=\"https:\/\/insights.ieseg.fr\/en\/newsletter-subscription\/\">monthly newsletter<\/a>\u00a0to receive the latest insights directly by e-mail.<\/p>\n<p>You can also see the French-language articles and videos which have received the most hits <a href=\"https:\/\/insights.ieseg.fr\/resource-center\/management-societe\/contenus-populaires-2025-2026\/\">in this article<\/a>.<\/p>\n<\/div>\r\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a new academic year gets underway, here are the 8 articles and videos (published in English from July 2025) that captured the most attention from Insights readers over the last year.<\/p>\n","protected":false},"author":3,"featured_media":3232,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[488],"tags":[343,305,326,412,18,455],"article-type":[12],"class_list":["post-14210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management-society","tag-ai","tag-diversity","tag-finance-en","tag-hr","tag-management-en","tag-sales","article-type-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The most popular content on I\u00c9SEG Insights in 2025\u20132026 - I\u00c9SEG Insights<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/popular-content-ieseg-insights-2025-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The most popular content on I\u00c9SEG Insights in 2025\u20132026 - I\u00c9SEG Insights\" \/>\n<meta property=\"og:description\" content=\"As a new academic year gets underway, here are the 8 articles and videos (published in English from July 2025) that captured the most attention from Insights readers over the last year.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/insights.ieseg.fr\/en\/resource-center\/management-society\/popular-content-ieseg-insights-2025-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"I\u00c9SEG Insights\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-20T07:12:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-20T08:11:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/insights.ieseg.fr\/wp-content\/uploads\/2022\/10\/INSIGHTS-visu-FACEBOOK-scaled.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1008\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andrew MILLER\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrew MILLER\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/insights.ieseg.fr\\\/en\\\/resource-center\\\/management-society\\\/popular-content-ieseg-insights-2025-2026\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/insights.ieseg.fr\\\/en\\\/resource-center\\\/management-society\\\/popular-content-ieseg-insights-2025-2026\\\/\"},\"author\":{\"name\":\"Andrew MILLER\",\"@id\":\"https:\\\/\\\/insights.ieseg.fr\\\/en\\\/#\\\/schema\\\/person\\\/3d9d5305d4471a7c4bf3fa7bda0d004f\"},\"headline\":\"The most popular content on I\u00c9SEG Insights in 2025\u20132026\",\"datePublished\":\"2026-08-20T07:12:00+00:00\",\"dateModified\":\"2026-08-20T08:11:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/insights.ieseg.fr\\\/en\\\/resource-center\\\/management-society\\\/popular-content-ieseg-insights-2025-2026\\\/\"},\"wordCount\":443,\"image\":{\"@id\":\"https:\\\/\\\/insights.ieseg.fr\\\/en\\\/resource-center\\\/management-society\\\/popular-content-ieseg-insights-2025-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/insights.ieseg.fr\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/INSIGHTS-visu-FACEBOOK-scaled.webp\",\"keywords\":[\"ai\",\"diversity\",\"finance\",\"hr\",\"management\",\"sales\"],\"articleSection\":[\"Management &amp; 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